The product was created as part of the project “Folk Costume as Inspiration” under the auspices of the non-profit organization KIRA in cooperation with the ÚĽUV. The aim of the project is to show that folk costume is not just a historical artifact, but a living source of identity, pride, and creative inspiration.

The design and production is by Júlia Šmidáková, who is behind the brand Heavenly. The pouch is made of linen canvas, complemented by embroidery – loosely inspired by the folk costume from the surroundings of Piešťany. The remnants of linen canvas from clothing production are used to make it. It is suitable for most standard-sized mobile phones.